What is it about brands that makes people stupid? That can’t be answered here. It would take several books, many of them already written. It’s a flaw in our DNA is the short answer. In fact, some very smart people get stupid about brands. To have class is not to have brands. This should be [...]
“He has class. ” “She’s a classy dame.” Words from movies, when movies had class. Before they were called films. And before that bane of the late 20th century….. ‘TUDE The thing called ‘tude, or attitude when somebody could be both literate and motivated enough to say the whole word out loud. “Tude” was the [...]
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